Marketing Essentials Podcast - 084 - How Authentic is Your Brand Imagery

Your company's imagery should accurately reflect your brand and your personality. It should tell a visual story that resonates and attracts your ideal audience. You don't need a Hollywood-sized budget to create authentic photography and video to reveal your unique personality to the world, but you do need understand your brand and develop a strategy.

In today's episode, part two of a three-part series, Bill explains why authentic brand imagery is critical to your business and your bottom line.