Marketing Essentials Podcast - 094 - Does Your Brand Lack Soul?

So often we forget to ask, “How does my business make people FEEL?”

In a world where we make buying decisions based on emotion, the way our brand makes someone feel is absolutely important. It can be the main differentiator for your business in a crowded market place and make your brand feel authentic. 

In this week's podcast we speak with Minling Chuang, a Brand Soul Activator and expert on how you can bring feelings into your brand.